Those in the childrens clothing industry surely understand the significance of Thanksgiving and a Minimum Order Quantity (MOQ) of 50 pieces. Major festivals are always peak seasons for the children’s clothing industry. Take Thanksgiving as an example: parent-child outfits (including mother-daughter/son outfits and father-son outfits), and couple outfits are all great selling points. With 15 years of rich experience in OEM/ODM, LEZONKIDS suggests to those running small children’s clothing businesses: sell the most popular styles, but order the least amount of goods.
This is because small childrens clothing retailers have a relatively low cost of trial and error. If you invest too much in purchasing goods when wholesaling children’s clothing, during the short festival season, the sales pressure will be extremely high. At this time, it is crucial to choose a reliable children’s clothing wholesale supplier. Such a supplier allows you to order as few goods as possible in the initial wholesale stage and can also provide timely restocking when there is a surge in orders. Today, this article will take Thanksgiving as an example to illustrate the importance of the flexible supply chain in the children’s clothing retail market.
When Sarah, a mother of three, posted a photo on a social platform of her whole family wearing turkey – embroidered sweatshirts, there were immediately 23,000 interactions under the #MatchingFamilyPV hashtag. From the data, we can see that on the eve of Thanksgiving, the dissemination volume of family – outfit – related content increased by at least 290% year – on – year. Behind this lies the deep – seated emotional needs of modern families.
| Category | Proportion | Sub – items | Associated Factors/Effects |
|---|
| Emotional Needs | 76% | Create Shared Memories | → Strengthen Family Identity |
| | Satisfy the Desire for Social Display | — |
| Practical Considerations | 24% | Cost – effectiveness of Combo Sets | → Simplify the Purchase Process |
| | Multi – scene Reusability | — |
LEZONKIDS once conducted a pricing test with 500 groups of families. The results revealed a conversion rule: when a four – piece set was priced at $199, the conversion rate was 320% higher than that of four single items priced at $89.99 each. This shows that the combo set creates a new price anchor point. Consumers can make purchasing decisions in the cognitive pleasure of “saving $100”.
For family shopping, in addition to buying essential items, parent – child outfits that are Giving meaning to family can also prompt the family purchaser to make actual purchases. Therefore, if you can’t accurately judge the market, a flexible wholesale policy with a 50 – piece minimum order is very suitable for you.
LEZONKIDS has always adhered to a flexible policy of a 50 – piece minimum order (except for special custom – made items). It has cooperated with more than 200 brands globally and received unanimous praise. Here are some of the customer testimonials:
In addition, in the intelligent layout workshop, LEZONKIDS’ professional order – arranging system has the sizes of thousands of children’s clothing items. Contact us immediately to get them. Here is the general size chart for children’s T – shirts:
| Age | Shoulder Width (From Seam Edge to Edge at the Back) | 1/2 Chest Circumference (Measured at the Underarm) | 1/2 Chest Circumference (Measured at the Underarm) | 1/2 Hem Circumference (From Edge to Edge at the Hem) | Clothing Length (From Shoulder Top to Hem Edge) | Clothing Length (From Shoulder Top to Hem Edge) | Sleeve Length (From Shoulder Top to Cuff Edge) | 1/2 Cuff Width (Measured Flat) | Minimum Stretchable Collar Circumference |
|---|
| 2 | 24.8 | 32 | 33 | 33 | 40 | 12.4 | 12.4 | 10.5 | 52 |
| 4 | 26.4 | 34 | 35 | 35 | 43 | 13.2 | 13.2 | 11 | 54 |
| 6 | 28 | 36 | 37 | 37 | 46 | 14 | 14 | 11.5 | 56 |
| 8 | 29.6 | 38 | 39 | 39 | 49 | 14.8 | 14.8 | 12 | 58 |
| 10 | 31.2 | 40 | 41 | 41 | 52 | 15.6 | 15.6 | 12.5 | 60 |
| 12 | 32.8 | 42 | 52 | 52 | 55 | 16.4 | 16.4 | 13 | 62 |
| 14 | 34.4 | 44 | 54 | 54 | 58 | 17.2 | 17.2 | 13.5 | 64 |
| 16 | 36 | 46 | 56 | 56 | 61 | 18 | 18 | 14 | 66 |
On Thanksgiving Day, a little girl dressed in a beaded dress and decorated the house with her father
Basic Value ($0.8 Gift Bag) × Emotional Premium (Exclusive Design) = Perceived Value ($3.2+)
LEZONKIDS has developed a festival – embroidery template library with nearly 200 styles:
- “Thanksgiving Turkey” – style embroidery (It is recommended to customize parent – child outfits and combine with social media marketing plans. For example, buy 2 adult outfits and get 1 children’s outfit for free / a 4 – piece set for $199, etc.)
- Starry sky background with stars or moons shown through embroidery to highlight the uniqueness (It can be sold with children’s favorite toys, such as water guns).
| Order Quantity | Gift Combinations | Trigger Rate | Increase in Average Order Value |
|---|
| 500 pieces | Gift Bag + Thank – You Card | 68% | 22% |
| 1000 pieces | Custom – made Gift Box + AR Greeting Card | 89% | 37% |
Data shows that buyers who adopt tiered gifts have a 214% higher repeat – purchase rate than ordinary customers.
| Module | LEZONKIDS Technical Indicators | Industry Standards | Advantage Explanation |
|---|
| Tie – Dye Safety | 16 – wash color fastness of level 4 – 5 | Usually 8 – wash | No risk of infants chewing |
| Intelligent Quality Control | AI Quality Inspection + Triple Manual Review | Single – time Manual Sampling Inspection | 100% detection rate of loose threads |
| Quick Response | Minimum order of 50 sets with 14 – day delivery | Minimum order of 500 sets | Zero inventory pressure for test marketing |
| Festival | Modification Plan |
|---|
| Thanksgiving (November) | Create childrens clothing full of festival atmosphere! Use cute turkey embroidery as the core decoration, embroider it on prominent positions such as the chest of sweatshirts and the pockets of overalls. Adopt orange as the main color, and match it with warm colors like brown and gold. Incorporate Thanksgiving – themed patterns such as pumpkins and maple leaves. Use soft corduroy or flannel fabrics to make children look warm and eye – catching at Thanksgiving parties, easily becoming the focus of the whole event. |
| Valentine’s Day (February) | Launch a Valentine’s Day – limited series. Use the washing and distressing process on denim fabric to create a vintage look. Decorate the clothes, cuffs, or trouser legs with heat – transferred heart patterns, combined with a pink gradient color design. Whether it’s a knitted cardigan for couples or siblings, or a cute dress, it can turn children into little sweet angels, spreading romantic innocence. |
| Mother’s Day (May) | Set the Morandi color system as the keynote. Use spray – printing technology to print delicate flower patterns on children’s clothing, such as T – shirts, tutus, and vests. The elegant and soft color combination, together with detailed designs like three – dimensional flower decorations and lace trims, makes children look like “walking bouquets” for mothers when they wear them, expressing love and gratitude to mothers with warm and lovely childrens clothing. |
A case of a customer in 2022 verified this: Through element replacement and color reconstruction, 327 unsold Thanksgiving sweaters were sold out at a 37% premium on Valentine’s Day. With the “Cross – Season Reuse Guide”, we can even disassemble and reorganize family outfits:
- Parent – style clothes → Valentine’s Day couple outfits / best – friend outfits
- Children’s – style clothes → pet clothing sets
- Infant – style clothes → transformed into comfort dolls
As you read this text, the windows of other offline childrens clothing boutiques have started to be decorated for Thanksgiving. We sincerely invite you to join the 50 MOQ Flexible Supply Chain Alliance and enjoy three exclusive rights:
Risk – free trial sales (with a 50 – set minimum order) + intelligent prediction for restocking + unsold item rescue plan (free re – design service)
Click the “Special Family Outfit Cooperation” channel on our official website now. Let’s create this heart – warming miracle together — when millions of families sit around the table wearing your clothes, they are embracing not only delicious food but also the well – guarded happy moments.
Dear partners, the real festival economy is not just a short – term sales spree. It is about using the warmth of flexible manufacturing to transform family rituals into emotional bonds that transcend time. A 50 – set minimum order is not a number game. It is the most sincere commitment to small and medium – sized retailers: even if you only want to serve one community, LEZONKIDS will go all out to be your reliable partner.
